Robert Webb stars as the larger-than-life ‘Minister of Christmas’ in David Kerr’s new campaign for the post office. Accompanied by the insouciant ‘Doobie’, his mini-me dachshund sidekick, the minister sets about helping Pixie Lott, Jim Carter, Amanda Holden and Gino D’Acampo get their Christmas preparation under control in a hive of jolly yuletide activity. Staff from across the Post Office’s 11,500 branch network also appear in the ads which highlight an extended range of services now on offer.
Dubbed ‘Get Christmas all Wrapped Up’, the campaign was created by FCB Inferno (CD Colin Mitchell, Copywriter Ali Dickinson and Art Director Jack Walker) and marks the first time the Post Office has advertised on TV at Christmas in five years.
Philipp Blaubach was DP and production design was by Jonathan Lee.
The Playroom’s Adam Spivey edited, post was done at Unit and colourist was Aubrey Woodiwiss at Electric Theatre. The campaign was produced by Victoria Lynn at Hotspur & Argyle and Mandy Boyter took charge for FCB Inferno.
Click the image above to see the first of the campaign’s three spots.